The portfolio is the central piece of a photographer’s self-promotion. ?Getting potential clients to view your portfolio is the primary goal of many of your marketing activities. ?Of course today a photographer’s website is their most accessible portfolio....
Marketing is a word that covers an enormous array of activities, but often photographers define it as:? doing whatever it takes so that when your target audience needs or wants photography, your name and images come right to mind. Here are a few marketing terms you...
Through my work helping photographers sell their photos online, I tend to see the same three marketing mistakes over and over again. ?I have to admit that I have made these?same three mistakes myself, which is why I failed to get any real traction in my business for a...
Before you can figure out how to make money with your photography online, it would be a good idea to determine what type of photography business you are in. The photography industry can be divided into a few different types : Service based photography.? This is when...
I believe that most photographers, no matter what level they are, want to sell their work online. ? The appeal of selling photos on the internet is strong. ?You love taking photos and you want to get paid to do it. ?You might be hoping for a little side income to...
